Category Manager SEE – Temporary position 2 year contractWe are looking for a passionate Category Manager for Essity Consumer Goods South East Europe (SEE) with focus on the Consumer Tissue and Intimate Hygiene categories. Essity is a leader in these categories with the brands Zewa, Libresse, TENA.The position reports to the Customer Marketing Manager South East Europe and is based in Bucharest.Purpose of the roleThe category manager SEE will be responsible for market data and insight with focus on providing accurate and timely information to support the business in making correct strategic and operational decisions.Based on insights across shopper, customer and channels, she/he is responsible for creating overall category management plans and activities and form category partnership with customer/s to influence category growth.Geographical scope: Countries of South East Europe (Romania, Bulgaria and Adriatic countries with focus on Croatia and Serbia).Main tasks:Manage Market, Customer, Channel & Shopper Data, including Retail audit data and the related budgets, across SEE.Manage agency contracts, relationship, data provision and budgetsCreate category reports and scorecards (KPIs)Perform data analysis and provide fact-based recommendations for the commercial teamsCreate plans and implement category vision and strategyLead the adaptation of category vision and drivers for all relevant categories to local needs and by key customersSupport sales & shopper marketing in developing category account plansLead Category Management activities to win at the prioritized customersUse Category & Shopper insight to influence internal cross functional customer and brand teams to make the right choices for growth.Build preferred supplier status with strategic customers by acting as the industry experts for category insight and strategyProvide efficient assortment recommendation per category internally and externallyPromote shopper decision tree-based shelf recommendation, incl. planogramImplement category management project with customers (e.g. shelf, range, etc.).Delivers range review recommendations to key customersProvide input to category pricing and category promotion strategy & plansEnsure appropriate customer data is purchased and sourced to the delivery of market leading insight.Define merchandising and assortment plan by category and channelEnsure merchandising guidelines are adapted and implemented across all key categoriesDeliver range prioritization by brand and channel aligned with brand marketing Draw assortment guidelines by brand and by retailer according to strategyEvaluate promotions – financial KPIS, ROI – and provide recommendations Ecommerce –track perfect store online KPIS and provide recommendation to contribute to develop the online sales. Contribute to best practice sharing in the respective networks and projectsRequirementsUniversity or college degree in Economics/MarketingMin. 5 years’ commercial experience, preferably in Category management, Trade Marketing, Market Research or in other Business analyst function gained in FMCG. Experience in working with or at any FMCG Retailer is an advantage.Fluent in Romanian and English both written and spokenSolid computer skills (MS Office), advanced in Excel – ability to work with Power BIExperience in retail audit data management (Nielsen) is a mustGood communication and presentation skillsStrong data analysis skills and the ability to summarize effectively Excellent communication skills Customer focused and proactive approach to work. Good understanding of the retail market Strategic thinkingProject management skillsAbility to work in team and in a self-dependent wayAbility to collaborate with different cultures and functionsWhat We Can Offer YouAt Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.Collaborative and Caring Culture | Empowerment & Engaged People | Work with Impact and A Powerful Purpose | Individual Learning & Career Growth | Health & Safety Priority | Sustainable Value Together| Innovation| Sustainable Working Life | Total Reward
Category Manager in Bucuresti
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