E-commerce Manager-Wella Professionals-Bucuresti in Bucuresti

The role objective of the E-commerce Manager is designing and overseeing the execution of digital sales strategy. The role also includes provision of guidance and oversight to all employees involved in the development of e-commerce. Key job dutiesImplements the e-commerce platform and ensures successful adaptation of internal and external stakeholders to the implemented platformResponsible for the activation and monetization of the platformDrives the sales performance of the e-commerce platform sales regarding eB2BDevelops and updates the commercial strategy of the e-commerce platformResponsible for the ongoing functioning and development of the platform and coordinates with other departments to resolve issues when neededSupports Sales department in cooperation with e-commerce partners (in setting KPIs, budgets, campaigns, etc.)Develops the needed digital skills within the organizationManages and executes e-commerce promotional campaignsProvides insights on digital customer shopping trends to support assortment selection and identify assortment gapsEnsure good customer service by addressing and ensuring the timely resolution of customer issues or commentsWorks closely with demand planning and warehousing teams in order to ensure smooth order fulfillment.Provides analysis and reporting on metrics such as weekly/monthly digital, eB2B, sales by department, new product sell-through and offer code performance.People responsibilities: Other tasks defined by the direct supervisor or by the employerEngages in collaboration with the business and stakeholders to develop a professional relationshipSupports team leaders and managers in the day to day operative and ad-hoc tasks Working experience as an Ecommerce Lead/Expert either for a standalone B2C or B2B ecommerce (at least 5 years in the role) Experience in developing, launching and activating ecommerce platforms Experience with key ecommerce selling and marketing tools & tactics (ex. e-merchandising, promotions, search, recommendations, product pages performance, A/B testing) Knowledge of customer lifecycle management (ex. leads acquisitions and nurturing, conversion to sales, segmentation and personalisation of communication through marketing automation Knowledge of analytics platforms (Google and Facebook tools for marketers) Knowledge of beauty market; interested in beauty trends Excellent command of English Very good communication and collaboration skillsAdditional skills: Experience in implementing and activating a B2B platform in traditional sales organization (additional benefit/not required)