Trade Marketing Coordinator (Romania & Balkans) in Bucuresti

For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home. As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways. Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission. It's a colorful world - make your mark by joining the BIC team today. In this role you will cover one of key BIC categories for 11 countries taking full ownership for trade marketing activites on international level! You will gain unique exposure partnering with Sales & Marketing teams across Balkan markets building and implementing TM strategies, driving campaigns and leading category analysis. You main missions will be following: Build trade marketing competencies with respect to enhancing demand at the trade by engaging in a spectrum of activities both below the line (BTL) and above the line (ATL) Build and Manage BTL activities, aimed at developing engagement both with trade and with consumers within the store environment, with clear KPIs Build and Manage ATL activities for category, with the objective of engaging consumers outside the stores (TV, Online, OOH, etc) with clear KPIs Develop & implement Trade Marketing tools & deliverables like POSMs, catalogues, toolkits Define the right product assortment & builds price list for each country of responsibility Build yearly promo plans for Category for all countries of responsibility, at channel level with focus on trade and also on end consumer, as well as its effectiveness measurement Promotional proposals for the different distribution channels (Modern Trade, Traditional Trade) – finding the best solution to maximize the promotion effect, taking into consideration profitability analysis and simulations Implementations – preparing all necessary information for the team, making sure it contains clear, accurate and complete data, done in due time Promotional follow-up – intermediary evaluations done based on both sell-in and sell-out data, collecting and processing qualitative and quantitative feedback from colleagues, while also recommending improvements, if the case Promo effectiveness analysis Drive the elaboration of a strong market analysis, through market and consumer research, internal and customer data, competitive analysis, consumer insights and also provides estimations when scarce data is available Participate regularly to market/ field visits, keeping a detailed and up to date understanding of the real market conditions Collect directly from Sales or/and other sources, information concerning product info, competition, promotions, sell-out, shelf-presence and other issues, on a regular basis Defend the profitability of Category and ensure a proper usage of post activities’ measurements, including their financial impact Track, monitor and evaluate the effectiveness of trade marketing campaigns and ensures that findings and best practices are shared among countries Actively participate and provide on time input in the regular processes, such as forecasting, budgeting, new product launches. Implement and monitors the brand support budget and POSM budget Ensure correct and up to date implementation of online content for the designated category, within the SPARC framework. What you'll bring to BIC: Higher education, university degree Minimum 3 years’ experience in Commercial area, preferably in FMCG Fluent English Able to work in MS Office (Excel, Power Point, Outlook) Good communication and presentation skills Strong analytical skills Team player Pro-active approach What we offer: Full benefit package including 10% annual bonus, phone, laptop, health insurance, pension program, meal vouchers Transportation allowance,Teleworking allowance 25 vacation days from the beginning of working in BIC Gifts for birthday Hybrid model – 2 days from the office, 3 from home (flexible) Travelling – Visits to the countries, you should be able to travel each 6 weeks for 2-3 days trip BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need. BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means #LI-Hybrid